Damon Dash is embarking in a new project for his Tiret brand. Tiret is Dash’s luxury watch and jewelry company that he started with Daniel Lazar back in 2004. Together they have created the Tiret Sport Coupe. The two-door coupe will be available by special order and features nappa leather seats, fine wood trim, special “Tiret” watch dial displays built in, as well as an elegant central clock. The SUV sits on 22-inch LSE alloy wheels and features a full panoramic glass sunroof and LED lighting.