Louis Vuitton is set to enter the fragrance industry. According to reports, perfumer Jacques Cavallier-Belletrud has been tapped as the head for the fragrance and will begin working on it starting in...

Mercedes-Benz in partnership with INCC Group will soon be releasing its own fragrance for men. Announced today at the TFWA World Exhibition in Cannes, the fragrance has been composed by Oliver Cresp...

Jean Paul Gaultier will be honored by the Fragrance Foundation with the prestigious 2011 FiFi Hall of Fame Award at the annual The FiFi Awards celebration on Wednesday May 25th in...

Rihanna will not be developing a clothing line with Topshop. Speculation fueled after singer dined with Topshop owner Sir Philip Green last week in Barbados. According to WWD, industry sources claim "the...

Jimmy Choo is prepping to launch their first fragrance. The brand signed a 12-year licensing agreement with Inter Parfums, the company responsible for distributing fragrances for Burberry, Lanvin and Paul Smith. No...

Fashion designer Marc Jacobs is set to release a new men's fragrance collection called Bang. The fragrance is his second men's scent in almost a decade, since he introduced Marc Jacobs for...

Beyonce's first fragrance "Heat" is expected to be a huge success when it hits department stores next year. Industry sources are already projecting the fragrance to generate $100 million at retail globally...

Curtis "50 Cent" Jackson unveiled his new fragrance Power by Fifty Cent on June 23rd. Jackson sat down with WWD to talk about his new fragrance. Fifty says, The cologne is "a...