Nelly has been picked by Diddy to become the first “spokesmodel” to appear in upcoming ads for Sean John Underwear. Nelly will be promoting the Fall campaign of Sean John’s Underwear. The underwear line will consist of briefs, boxer briefs, boxers, undershirts, pajamas, and robes. Look out for the line to hit stores in September.
â€œI have known Nelly for many years and I really admire his work,â€ says Diddy. â€œTo me, Nelly is the quintessential definition of the Sean John man.â€
Hopefully if this is a success, it will most likely increase Sean John’s earnings which are currently estimated to be $525 million annually.
Golf champion Tiger Woods is on the road to becoming the first billionaire athlete, according to Forbes magazine. Forbes based theirÂ calculationsÂ on his estimated earnings from 1996, they said that Tiger should have earnings exceed $1 billion by 2010. Forbes said Tiger will be the only billionaire who’s made that money by playing sports. Tiger placed #2 on ForbesÂ Celebrity 100 list this year with an estimated income of $115 million. Tiger took the beating by Oprah as she took the #1 spot on the Forbes list. Tiger has endorsement deals withÂ Nike, Accenture, Buick and Gillette and a five-year agreement for his own line of Gatorade drink.