Movado and Ferrari To Launch Exclusive Watch Line

Movado and Ferrari have recently signed a multi-year deal to create an exclusive line of watches which will be available in Ferrari stores, online shop and at select distribution outlets.

“This agreement is the perfect complement to our branded watch business in an innovative and highly competitive segment,” said Ferrari chairman Luca di Montezemolo. “We look forward to benefiting from Movado’s expertise in design, development and distribution in order to reach our fans around the world.”

Expect the collection to officially make its debut at the 2013 Annual Watch & Jewelry Fair in Basel, Switzerland.

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